For companies browsing for their first CRM software, knowing where to start can be pretty daunting. How do you know which one to choose? Where do you begin? We’ve created a list of tips on choosing the right CRM software.
Set out your goal
Why are you getting CRM and what do you want it to do? Whether you want to save time, manage your processes, monitor the sales funnel or understand why sales aren’t converting, you need to make sure you know your objectives from the start and pick a product that will deliver them.
Make sure it can grow with your company
One of the biggest benefits of an online CRM is that it is scalable and can grow with your organisation. Make sure you don’t miss out on this key perk.
Make sure it works across devices
Online CRM systems allow you to work from your desktop, laptop and more. For this to work, it needs to have apps and extensions to allow you to work across multiple devices. Make sure that documents and devices sync up as part of this.
Choose a brand you trust
For example CRM Software Sage, or NetSuite CRM to ensure you have full confidence in the product. Choose a solution from a specialist organisation will allow you to have access to good levels of support and have experts on-hand to help if any issues do occur. That being said, depending on your requirements, a lesser-known vendor may be the perfect fit for your business. Referr to an impartial software comparison website, such as TEC, to help make a better decision.
Can it work alongside your other software?
A CRM will be much more useful – and easy to implement – if your existing programmes can be integrated into it. Many CRMs on the market are now extremely versatile and can be used successfully with key software, but it’s an important one to check.
Can you get a free trial?
You’re making a big financial commitment that is going to overhaul how your company operates. With this in mind, you’re more than entitled to try before you buy. If a free trail isn’t available, can you have an online demonstration? This is the easiest way for you to see if a product will be usable for all members of your organisation, and can tie into your organisation’s processes. It also gives you an opportunity to get any details clarified and questions answered.