Which Books Are Best For A UK Tech Startup?

Starting up any business is a scary venture in its own right, but if you’re starting a tech business, you have the added pressure of needing to stay ahead of the game before you even begin!

Worry not, because the following books will give you the information you need to start out on the best foot. Where The Trade Buys, a leading supplier of roller banners for your business needs, has picked out the best books for start-ups. Learn how to keep your work environment productive and healthy, and predict the next consumer trend, with these must-reads.

The Industries of the Future

Keeping ahead of the flow is tough, but this work by Alec Ross will help guide you to success. A New York Times bestseller, Ross delivers an extensive insight into your industry’s most important advances, from cybersecurity and robotics to genomics and big data, using input from global leaders.

As Hilary Clinton’s former senior advisor for innovation, Ross’ viewpoint in the sector is second to none. His extensive travel has given him access to the some of the most powerful people in business, and his book is packed with astute observations regarding opportunities for growth and the unknown tech forces that are changing — or will change — the world.

Bold: How to Go Big, Create Wealth and Impact the World

A three-part how-to guide for new business owners and tech entrepreneurs, Peter Diamandis and Steven Kotler have created a great book for new businesses in Bold. The first section gives you an incredible insight into how start-up companies are today going from ‘initial concept’ to ‘multi-million-pounds status’ quicker than ever, and how tech — like 3D printing and androids — might be influencing this trend.

The second part offers up insider knowledge from such success stories as Richard Branson. Bold’s finale discusses the various, actionable ways you can build your company, with tips on creating lucrative campaigns designed to rocket your start-up to the top. A must-read for the big dreamer.

The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

Investigating the potential changes in trend over the next 30 years, Wired magazine’s former executive editor presents The Inevitable.  The best part of The Inevitable is how it paints a picture of ways in which technological forces will overlap, mix and come to co-depend on each other — crucial to know if any of these trends relate to your business.

Author Kevin Kelly presents a discussion on the long-term effects of technology on our work, shopping, and general life. Want to prep your company now for the customer of tomorrow? Then, get ahead of the game.

How Google Works

Google is probably everyone’s business dream, but even it was a start-up at some stage.

Taking you on a tour of corporate strategy and brand philosophy through its pages, Google executives Eric Schmidt and Jonathan Rosenberg’s book is a unique chance to see the inner workings of Google. Renowned for its innovation, creativity, and ability to bounce back from errors (remember Wave?), this glimpse into the birth and evolution of Google is a must for anyone who wishes to emulate even a part of its success.

Networking Like a Pro

As a new business owner, you can’t afford to miss out on Networking Like a Pro, as it is written specifically for you!  Read this book, and you’ll boost your knowledge of overcoming various networking hurdles that could hold you back as your company grows.

Reaching out is a crucial element for the success of your business.From making useful contacts to develop your business, to implementing an effective referral marketing campaign; Networking Like a Prooffers tools, templates and a results-measuring system to help you action your networking strategy and make valuable business connections.

The Lean Start-Up

New tech-business entries will benefit from the wisdom put forth by author Eric Ries. This book looks at how new companies can launch, adapt and grow within an industry that has fierce competition. Offering real examples of setting up a new business, you get a great insight into how to make a success of your business and avoid the typical pitfalls. This book is essential to anyone who wants to remain innovative as their company picks up momentum.

Your One Word

Starting a successful business and selling it on is noteworthy in itself, but imagine doing it at 19 years old as Evan Carmichael did!

Carmichael teaches new business owners how to analyse their businesses to uncover its potential. If you need a boost of confidence and an injection of motivation to start making your tech-business dreams come true, immerse yourself in the powerful words of Carmichael.

The Upstarts

With real-life cases, The Upstarts is a brilliant book for those who like to see practical advice.The best thing about this book is the incredibly detailed account of two global companies: Uber and Airbnb. Reading this book, you find out how these giants began and developed to become two of the most respected and innovative brands in the world.

Sometimes, it’s good to go against the grain, as this book will reveal. What can your business do to change the world?

Conscious Capitalism

Author Raj Sisodia and Whole Foods CEO John Mackey are bringing a bold argument to the table; capitalism can be a benefit in the workplace.

Treating your investors and employees well is important to businesses at any stage. Referencing several other leading companies — such as UPS, Google and Amazon — Conscious Capitalism gives an insightful and expert analysis of how you can infuse your business environment with positivity for the optimum workplace culture (an essential component of Google’s success and almost expected by many people working within the innovative tech industry today). Being conscious of how your company can impact the world and how you can create a desirable environment to engender creativity and originality could make all the difference to your business’ success in the first few years of its life.

Bolster your business with knowledge and reap the rewards of a strong foundation in 2018.